Privacy Policy

This Privacy Policy explains how BrightROI ("BrightROI", "we", "us", or "our"), operated by Adith Penta, Sole Proprietor, collects, uses, stores, and protects your information when you visit brightroiagency.co (the "Website") or engage with our digital marketing and lead generation services.

By using this Website or submitting your information, you consent to the practices described in this Policy. We handle personal data in accordance with the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 and rules made thereunder.

1. Information We Collect

a) Information you provide to us:

• Name
• Phone number / WhatsApp number
• Email address
• City / location
• Business or company name
• Whether you currently have a website
• Any message or details you share through our contact form, WhatsApp, email, or calls

b) Information collected automatically:

• IP address, browser type, device information
• Pages visited, time spent, and referring source
• Cookies and similar tracking technologies

c) Advertising and analytics data:

We use tools such as the Meta (Facebook/Instagram) Pixel, Google Analytics, and similar technologies that may collect data about your interaction with our Website and ads.

2. How We Use Your Information

We use your information to:

• Respond to your enquiries and contact you about our services
• Provide, manage, and improve our digital marketing and lead generation services
• Send service updates, proposals, reports, and (where you have consented) marketing communications
• Operate and improve our Website
• Measure and optimise advertising campaigns
• Comply with legal obligations and enforce our terms

3. Legal Basis and Consent

We process your personal data based on the consent you provide when you submit your details, and where necessary to fulfil a service you have requested or to comply with law. You may withdraw your consent at any time (see Section 8).

4. How We Share Your Information

We do not sell your personal data. We may share it with:

• Service providers and platforms we use to operate, including Meta, Google, hosting providers (e.g. Vercel), automation tools (e.g. Make), and spreadsheet/CRM tools (e.g. Google Sheets), strictly to deliver our services
• Legal and regulatory authorities where required by law, court order, or to protect our rights
• A successor entity in the event of a business transfer

These third parties may process data on their own servers, which may be located outside India.

5. Cookies and Tracking

Our Website uses cookies and similar technologies to remember preferences, analyse traffic, and support advertising. You can control or disable cookies through your browser settings, though some features may not function properly as a result.

6. International Data Transfers

Some of our service providers (such as Meta, Google, and Vercel) may store or process data on servers located outside India. By using this Website, you acknowledge that your information may be transferred to and processed in such locations, subject to appropriate safeguards.

7. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, to provide our services, and to comply with legal, accounting, or reporting requirements. When no longer required, data is deleted or anonymised.

8. Your Rights

Subject to applicable law, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request erasure of your data
• Withdraw your consent to processing
• Raise a grievance regarding how your data is handled

To exercise these rights, contact us using the details in Section 12.

9. Data Security

We take reasonable technical and organisational measures to protect your information against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our Website may contain links to third-party websites or platforms. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies.

11. Children's Privacy

Our Website and services are intended for business users and are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors.

12. Grievance Officer / Contact

For any questions, requests, or complaints regarding this Policy or your personal data, contact:

Adith Penta
BrightROI
Email: adith@brightroiagency.co
Phone / WhatsApp: [+91-XXXXXXXXXX]
Address: [Street Address], Hyderabad, Telangana, India

We will respond to your request within a reasonable timeframe in accordance with applicable law.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date reflects the latest revision. Continued use of the Website after changes constitutes acceptance of the updated Policy.